ISSN 2786-5398 e-ISSN 2786-5401
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Journal of Strategic Economic Research

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Nataliia Chukhno

National Technical University of Ukraine "Igor Sikorsky Kyiv Polytechnic Institute"

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Keywords: digital strategy; marketing digital strategy; digital technologies; marketing mix; product; price; place; promotion

Digital strategy in the marketing complex

Vadym Stadnichenko, Nataliia Chukhno

https://doi.org/10.30857/2786-5398.2024.5.11

Suggested citation

Stadnichenko, V., & Chukhno, N. (2024). Digital strategy in the marketing complex. Journal of Strategic Economic Research, 25(5), 142-151. https://doi.org/10.30857/2786-5398.2024.5.11
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  • 25.10.2024
  • 246 Views
  • Journal of Strategic Economic Research - Vol. 25, No. 5, 2024