ISSN 2786-5398 e-ISSN 2786-5401
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Journal of Strategic Economic Research

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Vladyslav Romanenko

Sumy National Agrarian University

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Keywords: concept of green marketing; green marketing; green product; green advertising; ecology; marketing

Development of the concept of green marketing as a tool for approaching the socially responsible consumer

Vladyslav Romanenko

https://doi.org/10.30857/2786-5398.2024.1.9

Suggested citation

Romanenko, V. (2024). Development of the concept of green marketing as a tool for approaching the socially responsible consumer. Journal of Strategic Economic Research, 25(1), 85-93. https://doi.org/10.30857/2786-5398.2024.1.9
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  • 28.02.2024
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  • Journal of Strategic Economic Research - Vol. 25, No. 1, 2024