ISSN 2786-5398 e-ISSN 2786-5401
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Journal of Strategic Economic Research

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Catherine Shikovets

Kyiv National University of Technologies and Design

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Keywords: marketing research; diagnostic analysis of the dairy market of Ukraine; statistical research methods; adequate regression model and correlation-regression relationships

Application of econometric models in marketing research

Catherine Shikovets, Halyna Kvita, Svetlana Bebko

https://doi.org/10.30857/2786-5398.2023.1.11

Suggested citation

Shikovets, C., Kvita, H., & Bebko, S. (2023). Application of econometric models in marketing research. Journal of Strategic Economic Research, 24(1), 100-111. https://doi.org/10.30857/2786-5398.2023.1.11
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  • 23.02.2023
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  • Journal of Strategic Economic Research - Vol. 24, No. 1, 2023